The information, communication, and technology (ICT) sector is the most concentrated in South Africa with a Herfindahl-Hirschman Index (HHI) of 3 539. Those who ne Misarum Group comprises of a portfolio of digital-based solutions that provide opportunities for those who have been excluded from the mainstream economy to grow and prospered ICT the most cannot access it because of price, lack of skills to navigate the digital world, and the absence of digital solutions geared for the lower LSM. The digital divide entrenches unequal market access. Digital solutions provide the marginalized with the opportunity to leap-frog into the digital age and: